Pemberton & Whitefoord has redesigned Tesco’s range of 40 dry pasta products, due to roll out in-store at the end of the month. Italian family images are intended to convey the authenticity of the product range, according to the consultancy.
The Australian energy start-up Edify was founded in 2015 but needed an identity to match its “established success” and wider work network.
The platform has been developed in partnership with software developers and designers EPAM, and will be targeted at children and their families in Europe and Central Asia.
The visual identity — which includes a new golden logo — (almost) leaves out its famous kangeroo as Australia looks to tell other stories.
The funding is in partnership with UKRI, and will award up to £150,000 to projects which “trial ways to implement refill infrastructure”.