Smirnoff Blue and HÃ¤agen-Dazs have teamed up in a pre-Christmas initiative designed by Creative Minds. A special on-bottle fitment has been created to hold a free ice cream voucher. Designed to look like a mini tub of ice cream, the unit sits on the top of the Smirnoff Blue bottle. Both products want to evoke a sensual lifestyle, says Yvonne Seeley, account director at Creative Minds, ‘The brands are appealing to the consumer who is looking for a hedonistic experience.’
Announced at this year’s Adobe Max conference, designers and illustrators will be able to use the image editing and design software on a touchscreen device in 2019.
Adobe’s latest piece of software enables designers, illustrators and artists to create lifelike oil and watercolour paintings on-screen using their stylus as a paintbrush, and also allows them to delete
Familiar symbols of music production such as play, pause and fast-forward were used alongside photographs of current students to create an “active” look.
The galleries in Great Missenden explore the life of the children’s author, who lived in the village – an inspiration for many stories – for 36 years.