Cereal company Weetabix is hoping to attract younger consumers to its Alpen muesli brand, with redesigned branding and packaging by Journey. The new pack aims to focus the eye on a new ‘Brand stamp, which brings all the branding elements together,’ according to Journey creative director Nick Ovenden. The consultancy has also created a new identity for sister-brand Weetos, a chocolate-flavoured cereal for children.
The light art festival is committing more than £50,000 to fund six new designs ahead of its November 2021 event in Durham, UK.
KB Architects led the project to transform the office facility into a working lab within three months.
We speak to the incoming CEO about why design needs to be at the forefront of “build back better” operations, and how her previous business background will help in her
While challenger investment platforms are reaching a new generation, there are plenty of design obstacles in the developing sector.