Newly-formed consultancy Philosophy has discovered a novel marketing method which aims to bring out the philosopher in all of us. It has issued blank flyers to all its contacts in the industry, including potential clients, to gather information for its database. To add some fun, these pose the question loved by deep thinkers everywhere: ‘what is philosophy?’. The responses range from the incomprehensible to the inspired – our favourite is ‘it’s an anagram of holy hippos’. Philosophy will feature the cream of the crop on its website: www.philosophydesign.com.
New look Hikma brand designed to work on the same global scale that the company now does.
A round-up of moves, changes and appointments in the design world.
Design studio Start has created Folio, an online platform where the university’s 20,000 art and design students can upload their own work, and like and share other people’s.
Chermayeff & Geismar & Haviv has redesigned the tennis tournament’s logo, drawing inspiration from its existing flaming ball symbol.