Enter a virtual world of polyurethanes at the new website designed by C2 Creative Communications for ICI. Featuring Superscape’s VRT software used for the 3D modelling of the Millennium Dome, the site illustrates polyurethane applications including a 3D house and car, and a leisure centre. ‘The virtual world incorporates leading edge technology and is quite different from most corporate websites, featuring a clean and fresh approach,’ says C2 business partner Gary Chapman. The 100-page site is the first stage of a project to create sites for each of the seven businesses within ICI Polyurethanes. C2 worked with Web development consultancy General Interactive on the new site.
Special Projects has designed the Moving Buttons concept, which could allow 50 people to use a screen every hour without touching the same spot.
Shift Agency will allow past and present students of the Shift education programme to work on client briefs and add to their portfolio.
Following the news of Bruce Blackburn’s passing at the age of 82, we look back on how the ubiquitous red logo was developed.
Online shopping, office closures and Brexit have all impacted cardboard supplies. Material innovation and smarter packaging design could provide a solution.