Russell Inc in Toronto has created a brand identity, naming and positioning for Shake Quake. The creamy icecream milkshake will take on soft drinks, juices and other milkshake products, says a Russell spokesman. ‘Image-conscious teens want something refreshing, but, most importantly, trendy-looking,’ says consultancy president Bob Russell. The Baxter Foods product comes in vanilla, chocolate and strawberry. The pack characters are intended to have unique personalities.
We look back at our most popular stories across branding and logos from the last year, from a sustainable (and undeniably French) identity for the Paris Olympics to BT’s 50th
A snap Design Week survey of 335 respondents suggests designers will mainly be voting for Labour when the UK takes to the polls next Thursday.
We’ve looked at the election manifestos of each party and spoken to industry experts to help you navigate the upcoming election.
Winners of the Design Week Social Design Award 2019, Ikea’s research and design lab Space10 has had a busy year – here they speak to us about crowdsourcing, why you