Russell Inc in Toronto has created a brand identity, naming and positioning for Shake Quake. The creamy icecream milkshake will take on soft drinks, juices and other milkshake products, says a Russell spokesman. ‘Image-conscious teens want something refreshing, but, most importantly, trendy-looking,’ says consultancy president Bob Russell. The Baxter Foods product comes in vanilla, chocolate and strawberry. The pack characters are intended to have unique personalities.
The Guardian Media Group’s Sunday paper, The Observer, has launched a biannual, print design magazine, which looks to bridge the gap between consumer and specialist publications.
Online art shop RoomFifty has worked with studio Intoart, commissioning four disabled creatives to design prints that are being sold for £20 each.
Protests against climate change and ecological destruction are currently taking place across the world – we speak to graphic designer, Clive Russell, about how the eco group has used creativity
Samsung says its Space Monitor has been designed to address the customer desire for more deskspace by offering an elegant solution, which allows the product to blend into its environment.