Briefs

Italian leather goods company Principe has brought in Minale Tattersfield & Partners to create a new corporate identity and retail outlets. The consultancy will also work on the design of a line of leather products for the younger market.

The Flying Squad has developed a corporate identity, interiors, signage, menus, vehicle livery and staff uniforms for Jack Finnegan’s Famous Fish and Chips, a new chain of fish and chip restaurants.Rolling out across the North of England, the independent chain plans 15 to 20 branches over the next two to three years. A sub-brand, Jack Finnegan’s Express, will provide home deliveries.

The name and logo for CableTel’s new local programming channel for its six franchises have been created by Talisman Marketing Services. ON TV was launched last month and is broadcast from CableTel’s base in Farnborough. The group has implemented ON TV’s marque onto the channel’s schedule card, stickers and promotional items.

Rhodes Design has been appointed by to create the 1998 catalogue for AA Publishing, which is part of the Automobile Association.

Arschavir Walker has been brought in to develop a series of leaflets for the British School of Osteopathy.

Mitsubishi Electric’s consumer division has introduced a customer loyalty scheme, The 3 Diamonds Club, with strategy and design developed by D4B Creative Communications. The scheme encourages existing customers to introduce friends and family to the brand by offering them gifts as incentives.

Butler Cornfield Dedman has created the corporate identity for specialist banking and financial services consultancy CA Consulting, formerly known as Charlton Associates.