Condom manufacturer Mates is banking on effective design to improve the sex lives of its customers. The group has launched its new Xtra Pleasure range, which features changes to the traditional condom shape to increase sensitivity. The new range has the largest tip yet seen on a condom, which a company spokesman claims increases pleasure for both partners. Created by the in-house Mates research and development department in Alabama, the range is sold in packaging created jointly by design groups Pencross, of Devon, and GW Rush, of Essex. Strength testing has shown that Xtra Pleasure condoms can support up to 10kg of potatoes, or 900 conventional woodscrews, before breaking.
According to D&AD’s 2019 Insight Report, the designers that stand out are those who use humour in the face of adversity, prioritise mental health and recognise technology as a tool,
Designs by Paq incorporate bright sundial-inspired type contrasted with bold photography to show the “spirit and fun” of the monthly event.
Cult instrument the Electronium was designed by Motown’s Raymond Scott 60 years ago but was never realised, until now
Fake news, doctoring photographs, and the themes of perception and reality are all reflected in the title sequence of a new Channel 4 drama.