Blacksheep interior design consultancy is designing the interiors for Jamie’s Italian restaurant at the new Westfield Stratford City shopping centre, set to open in east London in September.
The consultancy was appointed to the project in January, having created interiors for Jamie’s Italian at the original Westfield London and Birmingham sites. It is currently working on sites in Milton Keynes and Bluewater shopping centre in Kent.
Jordan Littler, senior designer at Blacksheep, says, ’We don’t like to see it as a roll-out. There are certain things that are integral to the concept that make it identifiable as a Jamie’s experience, like the tolix chairs, pasta display and the antipasti bar, but we have the freedom to do what we want.
’It’s about what we can bring to the site that offers customers a different experience.’
Littler says the Stratford site will have an ’industrial feel’ with a mezzanine level. Blacksheep will use chandeliers created from chains and Vespa scooter headlights, a wall of reclaimed glazed tiles, exposed steelwork, white marble and ’factory-style’ lighting.
A black-and-white mosaic floor at the entrance aims to reference an Italian trattoria.
Littler says, ’[Westfield] wanted us to push forward the industrial feel of the Birmingham site and make it a bit rougher, with more mixed up furniture and lighting.’