Identity for The Bombay Bicycle Club

Indian cuisine chain The Bombay Bicycle Club has launched an identity and home delivery packaging range designed by Generator Creative Consultants. The designs are based on imagery of the British Raj and use a ‘tongue-in-cheek reference to the British in India’, according to Generator partner Paul Nicholls. The group has also designed menus, stationery, delivery motorcycle livery and store fronts.

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