Final logo unveiled for Beijing 2022 Winter Olympics

The emblem for the Olympic and Paralympic Winter Games has been designed by artist Lin Cunzhen, and takes inspiration from traditional Chinese characters.

The new logo for the Beijing 2022 Winter Olympic and Paralympic Games has been revealed, which is inspired by Chinese calligraphy.

The winning emblem has been created by artist Lin Cunzhen, and aims to combine both “traditional” and “modern” elements of Chinese culture, says the International Olympic Committee (IOC).

Called “Winter Dream”, the Olympic symbol is inspired by the Chinese character 冬, which means winter and looks to resemble a skater on the top half and a skier on the bottom. The ribbon-like design that links them nods to the host country’s “rolling mountains” and “ski pistes”, says the IOC.

“Common image”

The emblem incorporates a colour palette of blue – to symbolise ice and snow – as well as red and yellow, which are the colours of China’s national flag.

Cunzhen has also designed an accompanying symbol for the Paralympics, which is based on the Chinese character飞, meaning “fly”, and features the same colour palette.

IOC president Thomas Bach says the symbol represents a “common image” for the event around the world. “It stands for the vision of Beijing 2022, showcasing a unique blend of modern and ancient traditions. And, of course, bringing the joy of winter sports to a new generation in China and beyond,” Bach adds.

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