Creativity casts a different light

The hallmark of genuine creativity is that it casts a new – often unexpected and refreshing – light on a subject. This applies as much with the sciences as it does with the arts. It even includes, I would suggest, the art of everyday conversation.

Creativity may be an overused – even abused – word, but that should not detract from the enjoyable and inspiring contribution of creative minds.

Mark Lee

Director

Watermark & Co

London W1