London packaging specialist Parker Williams has created the identity and packaging for a new bottled organic spring water called 1180, which is launched today. The name refers to the date the original source was found and the design carries a ‘crisp, contemporary look reflecting the product’s organic credentials,’ according to Parker Williams creative director Tamara Williams. ‘1180’s… proposition is communicated with dynamic imagery to enable instant brand recognition. We used a palette of fresh blues and aquas on a clear label to create a translucent strata, which allows the water to heighten the visual effect on shelf,’ she says.
Created by in-house designers, the store aims to have an “immersive” feel to help customers imagine products in their own homes.
From 20-23 September, London’s Designjunction takes place on the South of the River Thames, and will see installations, exhibitions, talks and its well-known fair spread across three venues including Doon
The education website now offers a more personalised teaching service for students aged three to 16+, and the new look hopes to represent this broader scope.
Design studio The Team has given the charity a new identity centred around the equals symbol, in a bid to highlight its aim to make the UK a better place