Elmwood London has designed the packaging for a light variant of Irish butter brand Kerrygold, launching in major supermarkets this week. According to Kerrygold marketing controller Alison Palmer, the introduction of a lighter, spreadable product comes in response to consumer demand for healthier alternatives to butter. ‘Consumers are more concerned about where their food comes from and there is now a growing demand for lighter spreadables,’ she says.
This week, the contentious announcement came that Brexiteer James Dyson is planning to move his company headquarters from Wiltshire to Singapore to “future-proof” the company, while Sony is also relocating
We speak to New York-based Pentagram partner Bierut about creating a more “consistent” identity for collaborative working tool Slack, retaining the “playfulness” of its beloved hashtag, and why the
Scanners that could eliminate the need to remove coats or shoes and machines that could mean we leave liquids in our bags were just some of the designs on display
As part of our series on design in 2019, Sebastian Conran, founder of his self-named studio, looks at what will happen in product design over the next 12 months.