Elmwood London has designed the packaging for a light variant of Irish butter brand Kerrygold, launching in major supermarkets this week. According to Kerrygold marketing controller Alison Palmer, the introduction of a lighter, spreadable product comes in response to consumer demand for healthier alternatives to butter. ‘Consumers are more concerned about where their food comes from and there is now a growing demand for lighter spreadables,’ she says.
As JK Rowling’s magical series celebrates its 20th anniversary, the British Library has opened a new exhibition to mark the occasion. We speak to exhibition design consultancy Easy Tiger Creative
We look back on the life and work of the Design Week columnist, independent creative director and social activist “who helped put black participation on the political map”.
The DBA’s Annual Survey of over 150 businesses has shown that, while income and staff employment is on the up, clients are underpaying for design services.
From a new report about creative skills shortages post-Brexit, to our top picks from Design Manchester 2017, we round up the news from the last seven days.