Social UK has designed promotional material for the Royal New Zealand Ballet’s first major nationwide UK tour, which takes place in April and May next year. The group’s work will be applied across tour leaflets, programmes, in-house literature and a poster and advertising campaign. Social partner Steven Lucker says the work aims to ‘broaden the reach of ballet without compromising the production’s beauty’. The company, which tours with a production of Prokofiev’s Romeo & Juliet, will perform at venues across the UK, starting at the Lowry on the 21 April.
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