As a medium for communication, sign design is constantly facing new challenges. Whether it caters to the needs of disabled users or performs its classic wayfinding function, it has to take into account the latest law regulations as well as looking good in situ. For designers then, signage is always a fertile ground for exploration. As the case studies show, each environment provides an inspiration as to how to solve issues of accessibility and legibility.
As the car brand redesigns its logo for the first time since 2001, we look back at how Mini’s identity has changed over the last five decades.
The AI research team now forms part of Google’s Beijing office, and will be working with the tech company’s engineering teams.
A new report by financial consultancy Brand Finance looks at the potential financial impact of forcing big companies such as Pepsi Co and Coca-Cola to have non-branded packaging.
Games and augmented reality features for children sit alongside artificial intelligence features for parents, who can ask questions to find out about their child’s progress.