Recruiting graduates is on the agenda for 75 per cent of design consultancies this year, according to a survey of around 170 groups across the UK.
A study by specialist management and creative recruitment consultancy MCV says the market for new recruits is buoyant.
But average starting salaries are still below the national average, of £11 000, according to the research. Consultancies receive, on average, more than 40 speculative applications per month.
According to the survey, 90 per cent of applicants had not carried out any research on their prospective employer before an interview.
MCV director Madelaine Cooper says: “There are still a lot of signs that some students are not well prepared with careers advice before they leave college.”