Gunners trader wins a replay

A High Court judge has overruled the European Court of Justice and decided that Arsenal fan Matthew Reed can continue selling unlicensed merchandise bearing the club badge.

The move is a setback for brand owners, says Paul Walsh, head of brands at law firm Bristows. ‘The decision has implications wider than the sporting world. It can apply to any brand,’ he says.

Arsenal is seeking to protect its badge from unofficial use by registering all merchandise under copyright, rather than trademark, law (DW 29 August).

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