Briefs

Kraft Jacobs Suchard’s mild coffee brand Mellow Bird’s is introducing a packaging face-lift designed by Coley Porter Bell.

British Airways has launched a restricted-access website by Edward Briscoe Interactive to communicate the airline’s new identity to staff and suppliers.

Lever Europe has launched new packaging for its Comfort brand created by retained agency Graphique. The consultancy re-packaged Comfort Silk earlier this year.

The board of Sainsbury’s is likely to make a decision on plans for its identity in six weeks, following a review of market research. The retailer will not comment until the board makes a decision on the plans (DW 13 June).

Stability, expertise, service, strategy (see left), trust, communication and tradition are the seven qualities illustrated in Rothschild Bank Zurich’s new corporate brochure. The document, designed by Stocks Austin Sice, uses stylised colour photographs by David Stewart. Meanwhile, Stocks Austin Sice has brought in a non-executive chairman David Lyon, who was chief executive of Rexam until he retired last year.

Blue Marlin has designed the packaging for new Weetabix cereal brand Frutibix.

Wolff Olins, Sampson Tyrrell Enterprise and Edward Briscoe Design were all winners of the British Interactive Multimedia Association Awards announced this week. Awards also went to Bullfrog and Online Magic.

The World Society for the Protection of Animals has a new corporate identity designed by Spencer Landor.

London group Oxygen was given an open-ended brief to create the Oxford Stage Company’s poster for its performance of All’s Well That Ends Well. The play is set universally, in no particular period. The poster features a Man Ray photograph, Noire et Blanche. Consultancy creative director Aubrey Kurlansky retouched the shot, coloured it and flipped it over. He added the ring to the image which is a key part of the play’s plot.

IDEO scooped ten awards at the US-based Industrial Design Excellence Awards. This is the fifth year IDEO has proved the most successful independent consultancy in the awards.

Hot shots (DW 13 June) featured a poster for Ministry of Sound. This was designed by Tom Lardner with an illustration by his brother Joel Lardner.

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