Pearlfisher designs Raw food packs
Pearlfisher has designed the identity and packaging for food brand Raw.
The consultancy was appointed to the project directly in August, having worked for brand-owner Windmill Organics on its Biona brand.
The identity for the range, which is for raw foods and launches this month, has been applied across a range of 15 products, including crispbreads and chocolate.
The consultancy says it aimed to express the feel of ‘vibrant living’ through a palette of rich colours and bold, expressive typography.
Bold expressive tupography…it is a stock font from dafont! It looks like a first stage visual. Boring
I think they look really good and like the typography. does it matter if it’s a stock font if the final piece is successful (which in my eyes it is!)
dig it