Olympic selection process needs to be more than lucky dip

Last week, you asked the question, ‘With an Olympics body admitting to appointing designers at random, what can Olympics organisers do to improve their relationship with the design industry? (Voxpop, DW 26 March).

I would say that selecting anything at random from quantitative data carries a degree of risk. If a surplus of consultancies are meeting the preliminary selection criteria with scores of 100 per cent, then clearly the process is not fulfilling its prime function of discriminating between them.

The Commission for Sustainable London 2012 needs to defend its position or accept an error and rectify it.

I’d support a review of the process which incorporated a better measure against a consultancy’s track record.

Nobody wants to end up with the coffee-flavoured Revel, after all.

Dom Bailey, Director, 300million, by e-mail



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