The 55th Edinburgh International Film Festival kicks off on 12 August with posters, flyers, posters, programmes and catalogues designed by Navyblue to attract new audiences. Obvious film-related imagery has been avoided, says Navyblue marketing director Mike Lynch. Instead, the promotional material reflects the ‘essence’ of the film festival through candid imagery and retrospective typography. The festival features over 100 films and runs until 26 August.
Some of the most inspiring projects from the month include heat-reactive stamps with a hidden message and a mycelium “living coffin”.
The deep red colour is called Period, and has been launched in partnership with Swedish menstrual care brand Intimina.
From sticking to different building blocks, to reserving the right to say no, we talk to illustrators with unique styles to find out how they work in different commercial contexts.
Kahleen Crawford Casting has worked with a wide range of directors, with recent highlights including I Hate Suzie and His Dark Materials.