Detroit AIGA poster

This is a poster for a lecture at the AIGA (American Institute for Graphic Arts) in Detroit. My first thought was to design something that shows all the fun we have at work.

‘This is a poster for a lecture at the AIGA (American Institute for Graphic Arts) in Detroit. My first thought was to design something that shows all the fun we have at work. Then I thought it might be just as valid to show all the pain and anxiety that seems to lurk around a lot of our design projects (even the ones that I’m happy with after they’re all done). So our intern Martin cut all the type into my skin with an X-acto knife and Tom Schierlitz photographed it the same day. It hurt real bad. There are no scars left. The box I am holding is a box of band aids,’ says Sagmeister

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