I reckon manufacturers’ failings have created some niche opportunities for design entrepreneurs. Why has no one produced seat belts for dogs? Worldwide, there are millions of people who drive around with a canine in the boot. I’ve seen footage of a dog flying from the back of a car and out through the windscreen via the unprotected head of the driver; it must have taken them hours to clear that lot up. There’s also a whole host of items that British drivers might like to use while driving abroad. In France a sign on the back of your car saying: “Oi, stop tailgating me you French lunatic” might be useful, for example.
As part of our coverage of 2022’s graduate season, we’re speaking with a selection of graduates from around the UK about their work, practice and future plans.
Myerscough hopes the piece will encourage shoppers and businesses to engage positively with the topic of sustainability.
The new branding by Baxter & Bailey features a flexible ampersand symbol in an effort to help the brand speak to different audiences.
Recycling symbols used on packaging in the UK are unclear and inconsistent argues Butterfly Cannon’s innovation and sustainability manager Jenny Greenwood, who is looking to Denmark for inspiration.