Air Switch is Mathmos’s evolution of touch lamps. The Air Switch design comes in two sizes and is controlled by sensors triggered by hand movements over the light. According to Mathmos managing director Cressida Granger, Air Switch is designed to be ‘fun to use’. ‘It has retained the magical element of Mathmos’s products, but allowed us to step forward into functional main lighting,’ she says. Air Switch, created through the collaboration of anonymous internal designers and freelances, will be the first launch of a white light collection by Mathmos in 40 years. The lamp will be launched at 100% Design.
The AI research team now forms part of Google’s Beijing office, and will be working with the tech company’s engineering teams.
A new report by financial consultancy Brand Finance looks at the potential financial impact of forcing big companies such as Pepsi Co and Coca-Cola to have non-branded packaging.
Games and augmented reality features for children sit alongside artificial intelligence features for parents, who can ask questions to find out about their child’s progress.
The winning entry of the product design competition will be awarded £3,000, while a further £2,000 will go to the university they study at.