Start Creative and animator 12 Foot 6 have collaborated on a series of whimsical in-flight brand ads promoting Flying Club, Virgin Atlantic’s frequent-flyer scheme. The 30-second and three ten-second spots, which launched last week, follow the adventures of brand character Miles, as he is ‘transported’ into rewards including upgrades, hot-air balloon rides and safari trips (pictured). Miles, meanwhile, remains ensconced in his airline seat with the tagline, ‘Do nothing, get everything.’ ‘The idea was to develop a concept that connects with people at all levels,’ explains Julian Wild, Start Creative digital media creative director.
As Design Manchester celebrates its fifth birthday, we pick out our top exhibitions to catch at the festival, including a tribute to the book covers of Mancunian literary legend Anthony
Atlas has created the branding for the new fashion label, which will also be contributed to by other industrial and product designers.
SomeOne has given The Honourable Society of the Inner Temple a new identity with a three-dimensional, winged horse symbol.
Pentagram partners Luke Powell and Jody Hudson-Powell have designed the latest campaign branding for the annual fashion week, in a bid to link it up with its two partner events.