Bath consultancy Mytton Williams has helped to redesign packaging for Clark’s shoecare range, in conjunction with Clark’s in-house design team. The designs have been applied to a range of 20 products using restyled metallic packs to reflect the colour scheme used in the chain’s retail interiors. Black and white photography aims to inject a sense of lightheartedness into the design, says a Clark’s spokesman. ‘The new packaging complements the changes that we are making to our shops and product ranges. It makes the products appealing to the customer and encourages our assistants to promote the products with a new confidence,’ he says.
In a statement to the commons the chancellor has announced the successor to the furlough scheme, as he urged listeners to “learn to live without fear”.
Omse has designed an identity for the East London church to flex across its many functions, from place of worship to gig venue and brewery.
Design outfit Studio Texture has led the redesign, keeping the previous Pentagram-designed logo but introducing new colours, typography and tone of voice.
The newly-established partnership hopes to create more aesthetically-pleasing solutions to COVID wayfinding in working, retail and even domestic spaces.