Clothing store is given a label
Marketplace Design has created the corporate identity for a new company, Atelius, formed by the merger of two specialist clothing divisions of the Cadogan Group.
Classy Rags, a corporate clothing company, and Multifabs, which produced protective clothing, have joined to form one group providing a “head to toe service”.
The new name was developed in conjunction with Interbrand, and is derived from the French – atelier – for an artisan’s studio, but given a Latin ending for a strong tone.
The company’s identity features a deep red letter A, resembling a seal.
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