Design Bridge has created a new brand identity for the Wall’s Viennetta range of ice cream products. The new livery goes is launched in 16 countries this week. Featuring soft-focus photography and a graduated colour scheme to represent different flavours, the brand targets female customers in their 30s with families.
An octagonal framing of the crystal company’s swan logo will be accompanied by 28 new store openings and an associated brand campaign.
As part of our IWD 2021 coverage, the designer and chocolatier behind Cartografie discuss shared empathy, succeeding in male-dominated fields and working together.
Designed by Siemens Mobility, the Inspiro boasts in-train air conditioning and will consume 20% less energy than the existing fleet from the 1970s.
As part of our IWD 2021 coverage, EAT founder Renata Amaral Morris discusses embracing difference and what stopped her and her business partner Gabriel Seibel from it doing it sooner.