Springetts has designed the packaging for Dairy Crest’s new milk brand, called mmmMilk. The product aims to encourage children to drink more milk. Launched last week, the short gable-top carton includes a straw and features a cartoon dinosaur plus facts about real prehistoric creatures. Springett managing director Pete Green says: ‘Hitting the right note with kids is crucial. They are very quick to spot an attempt to patronise.’
This week the Royal Mail began trialing a new postbox, heralding the first major design change in its 160-year history, prompting us to look at how it has developed.
We speak to Kelly Mackenzie, founding director at White Bear Studio, about new initiative SHAPE, how hard it is to break into the industry without connections, and the need to
AGL works with high-profile people such as Kate Middleton and David Cameron to boost their public-speaking and communication skills – its new identity looks to celebrate the beauty of grammar
The app, which allows users to write notes on a smartphone or computer in many different forms, has been given a refined visual identity focused on an updated elephant symbol,