Bristol design group Domain has developed promotional materials, including a magazine and wallet-sized cards, for The Free-phone Directory, a new telecoms franchise business which is currently launching around the UK.
Targeted at small to medium-sized businesses, The Freephone Directory sells companies a package including a number which clients and customers can call for free, plus listings in City Directories. It also sells advertising to companies which already have freephone numbers.
In addition the company has developed more closely targeted materials, such as cards with local freephone numbers relevant to particular groups, such as students or tourists.
Material designed to recruit franchisees has also formed part of the project.
Domain managing director Stephen Fenton says, “Our challenge was to give individual personality to the various facets of the operation, while promoting a consistent family look and feel.”