Festival season

Falmouth-based consultancy Absolute has created a new brand identity and collateral for Cornwall’s Run to the Sun festival – a three-day VW, custom car and music festival.

The consultancy says the work is inspired by ’contemporary artists such as Shepard Fairey’ and ’old-school graffiti writers’. A new graphic has been created which features the face of VW Beetle designer Erwin Komenda.

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