Jil Sander to open London flagship store

Jil Sander is opening a flagship – its first standalone store in the UK – in central London’s Burlington Gardens, created by US interior designer and architect Michael Gabellini.

The store interiors will be based on Jil Sander’s existing flagship in Paris, which opened in 1993. It will house clothing for men and women, fragrances and accessories across two floors and opens in the autumn.

According to a Jil Sander spokeswoman, the interiors will include a sandstone floor and nickel silver and Venetian glass detail. They are designed to reflect the essence of the Jil Sander brand, which fuses classical and modern elements, she claims.

The changing areas will feature opaque milk glass doors, Greek-style leather-and-wooden stools and seating banks. The store lighting will consist of discreet spotlights, which will be adjustable to create a warmer or colder feel, depending on the clothing collection on sale at the time.

Clothes will be hung on movable racks. Customer service counters will be in black ebony with nickel silver shelving.

“The aim of all our Europe-wide flagships, including Paris, Milan, Munich and Berlin, is to give customers space to breathe,” says the spokeswoman. “London will be the same.”

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