Kingsmill has revealed a brand relaunch, with new packaging by design consultancy Vibrandt. The redesign will involve the Kingsmill ‘crown’ being replaced by a sunburst, complemented by bold colours and key product information.
In-house design experts say designers need to be braver when releasing products into the world, but maintain that ROI dialogue should not stifle creativity.
The moustachioed mascot for Pringles UK has been given his first makeover in 20 years in a redesign from Jones Knowles Ritchie.
The 59th edition of the design and advertising body’s annual has an editorial slant, and has been designed by Studio Dumbar.
From the magic world of mushrooms, to design heavyweights and more, these are the design books we think you should read this autumn and winter.