Wooden flooring, specially designed furniture and lighting, and automatic doors feature in Ladbrokes latest betting shop format. The new interiors, permanent instore graphics and facia treatment are by Design House. The shop, which officially opened last week in Bracknell, is intended to be cheery and upbeat. It is zoned to accommodate the different needs of frequent and infrequent betters, says Design House managing director John Larkin. Over the past three years, Ladbrokes has spent over 50m refurbishing its outlets. Design House was involved in development of the last scheme.
The updated look for Sillages Paris features a new typeface, illustrations, art direction and brand visuals, all communicated in a “bold and fun” visual language.
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Mindset takes people through three “fun” cognitive tasks with the aim of creating a significant dementia database and one day screen for the syndrome.
Inspired by lockdown’s empty streets, the French designer has reimagined the central London location as a nature-enriched place to meet and rest.