A word to all those fresh graduates in pursuit of that elusive design post. Get yourself a job in Japanese fastish food chain Wagamama.
That’s where Australian designer Matt Griffin found himself, having failed to find appropriate work in London. Bemoaning his plight to a friendly customer one day, he was asked which consultancy he’d really like to work for. ‘Deepend,’ he replied.
‘Give Simon Waterfall a call and tell him what you’ve just told me,’ came the customer’s retort. The customer? Design Council design and communications director Sean Blair. The result? Matt is now account manager at Deepend. Just goes to prove it’s who you know that really counts.