FLB has created cake packaging for The Fabulous Bakin’ Boys brand, in association with Aardman’s stop-motion film Chicken Run. FLB associate director Pat Starke says: ‘Our close link to the FBB brand and Aardman’s excellent style guide made a usually hazardous exercise remarkably smooth.’
Offthetopofmyhead’s founder and creative director says there’s no such thing as brand design and much of what the design industry says about brand is incomprehensible, pretentious and just plain daft.
The new store — conceived by design and architectural practice Gensler — has a gaming lounge, multi-purpose Community Theatre and a McLaren sports car on the ground floor.
From vegan vending machines to zero plastic takeaways, the food industry is finding inventive solutions to its plastic problem.