SAS has designed a range of marketing material for BT, to be used at this year’s Fortune Forum, held in Paris.
Invitations to the annual event, organised by Fortune magazine, have been sent to world figures such as Henry Kissinger. The topic of this year’s forum is e-Europe.
The design group questioned a group of charities, non-governmental organisations and educators to find out what one thing they would use the Internet for if everybody in the world had easy access to it.
Selections of the best 30 answers have been applied to writing pads – with each pad featuring messages – to be included in the conference packs issued to delegates.
It is hoped that the delegates will discuss the messages on their own pack with their colleagues.