Ceramics group Wedgwood is continuing on a contemporary theme with its latest product brochure, created by Tayburn Design. Each section of the brochure – which covers the brand’s Classic, Contemporary, Traditional and cutlery ranges – features ‘lifestyle’ photography which seeks to encapsulate the values of the relevant products. New shape charts, designed to avoid a technical appearance, have been introduced to fit in with the more modern image.
Trademarks have been logged for the brand name Internacional Club De Futbol and an associated club crest.
Independent family brewer Badger has undergone a brand redesign, shifting the focus on to their local heritage, with the help of BrandOpus design agency. Founded in 1777, the brewery owned by
This week the Royal Mail began trialing a new postbox, heralding the first major design change in its 160-year history, prompting us to look at how it has developed.
We speak to Kelly Mackenzie, founding director at White Bear Studio, about new initiative SHAPE, how hard it is to break into the industry without connections, and the need to