SSL Group is launching the Durex Healthcare website to coincide with World Aids Day on 1 December.
The site, www.durexhealth care.com, has been created by Green Cathedral, which won the work without a formal pitch in July. It is the consultancy’s first work for the SSL Group, which works with a number of incumbent groups.
The site is designed to be an on-line sexual health resource for healthcare professionals throughout the world.
It will offer information on the latest research into the disease and safer sex initiatives. The site boasts interactive elements to encourage them to exchange learning, experience and ideas.
One of the interactive facilities designed for the site will be a moderated discussion forum.