RTÉ’s children’s channel, The Den, launched on Ireland’s RTÉ Two last week, with screen design by Dunning Eley Jones. The project includes the design and production of a range of idents as well as the creation of new logos for use on- and off- air. ‘This is the first redesign of the channel in over eight years, so there has been much excitement and anticipation for the new look,’ says Jim Booth, head of promotions at RTÉ Television. The Den will air a mix of home-produced and acquired programming, tailored to young people – from pre-school to young adults. DEJ was appointed following a pitch that included 21 consultancies (DW 28 July).
Cheltenham-based consultancy ArthurSteenHorneAdamson (ASHA) worked with the children’s charity on a new logo, tone of voice and branded products.
It’s hard to write for brands without sounding forced, argues Rob Mitchell, co-founder at copywriting agency We All Need Words — most brands give up altogether and let the design
The exhibition includes banknotes baked in apple pie, dexterity tests for bank staff and a “Cold War calculator”.
The Curious Customs collection – created by London-based design studio NB – depicts traditions from cheese rolling to bog snorkelling.