23 March 2000

PSD style for Amacom range

Richmond design group PSD Associates has beaten Pankhurst Design Development in an unpaid credentials pitch to redesign four key products for computer peripherals developer and manufacturer Amacom Technologies. Amacom is projecting turnover of more than £6m this year. PSD will redesign the company’s flip disk, CD drive, DVD and CDRW drive, in an effort to […]

Real Time image for Expocentric.com site

Real Time studio has created the identity for on-line exhibition company Expocentric.com, which claims it will offer the first major opportunity for virtual exhibition design. Founded last year, the company aims to offer an Internet alternative to trade shows by hosting alternative 3D exhibitions on-line. Expocentric will make its debut this year for the Training […]

CMT ask Razorfish to pull in new listeners

CMT: Country music Television has updated its on-air look with a new image created by Razorfish. ‘This was quite a challenge for our designers because they needed to avoid alienating the existing audience while attracting new and younger viewers to the channel,’ says Razorfish creative director Bob English.

Sainsbury Local – design by Fitch

Fitch’s design for the Sainsbury Local convenience store was piloted on London’s Fulham Palace Road in 1998/9 before a national roll-out. It is now being adapted for more rural locations. Fitch aimed to provide a less corporate, more welcoming look with soft wood tones, environmental photography, and warm lighting. Brightly illuminated canopies over the fresh […]


Litchfield Morris has designed the latest annual report, published last week, for the Quality Assurance Agency for Higher Education.

Look it up at Design Scout.com

A US-developed global website for the design industry, Design Scout.com, is being relaunched this week. Billed as the first global search engine aimed specifically at the design sector, Design Scout managing director Allison Cheston says the site is aimi

New digital media roster for Cable and Wireless

A rationalised roster of digital design consultancies has been drawn up by Cable and Wireless Communications, to take the business forward as a non-consumer brand. The revised roster includes two incumbent digital consultancies, Nucleus and USP, plus Bates Interactive, which has worked with Cable and Wireless Plc. AKQA and Pres.co have been dropped from the […]

Loyalty Scheme

Integrating the whole brand message from the logo through to the headquarters, literature and the product itself, is the only way forward.

Richard Rogers goes online

The Richard Rogers Partnership website, developed by Nykris Digital Design, launches this week. Nykris won the project through a competition last year (DW 25 November 1999). ‘We now have a well-ordered, easily navigated site, offering a wide range of information, both written and visual,’ says a Richard Rogers Partnership spokesman. The site (richardrogers.co.uk) is also […]


Hertz Link – the brand loyalty and reward scheme for business users of car hire giant Hertz – is introducing a new identity developed by London design consultancy Kugel. The changes have been started with the aim of bringing the scheme into line with the company’s overall marketing objectives for the next century.

Fishburn Hedges workers conveyed to the Orient

Design and communications consultancy Fishburn Hedges took advantage of its imminent move to a new base in Kingsway, central London, by hosting an Oriental-themed party at its offices off Trafalgar Square. Featuring a Raffles Long Bar and Singapore Sling cocktails served by juggling TGI Friday waiters, last week’s event also included a fortune teller and […]

Philips unveils catamaran

Dutch electronics giant Philips has unveiled a 41m-high racing catamaran, branded by Design Bridge, for a round-the-world speed sailing record attempt at the end of March. Team Philips is also part of a drive to motivate staff at the company, according to Design Bridge service branding unit creative director Steffan Bufler. ‘It is a fantastic […]

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