BP Amoco has confirmed plans to unveil a new corporate identity using the BP name, doing away with the long-standing green shield logo. Landor Associates, appointed in the US six months ago, is designing the identity, which is likely to be unveiled in the third quarter of this year, says a BP Amoco spokeswoman in the UK. ‘The company will be known as BP but it will be a fresh BP. It doesn’t affect our product brands,’ she says (DW 7 January).
The man behind the updated Mini, Fiat 500 and BMW X5 turns his eye to a completely different design project: the baby seat.
Businesses with innovative solutions to the country’s urgent needs amid the COVID-19 pandemic will be awarded up to £50,000 to further develop their ideas.
North’s redesigned identity for the UK’s largest civil liberty group is an attempt to undo its association with “Westminster elitism”.
Just months ago, the people now hailed as “Key Workers” were labelled “unskilled” – now, Manchester-based designer Oldham wants us to remember their value long after the pandemic ends.