Hertz Link – the brand loyalty and reward scheme for business users of car hire giant Hertz – is introducing a new identity developed by London design consultancy Kugel. The changes have been started with the aim of bringing the scheme into line with the company’s overall marketing objectives for the next century.
The ball-shaped, O-Wind Turbine has been developed by two students based in the UK and can capture wind in built-up areas in a way that traditional turbines cannot.
The supermarket’s selection, branded by Williams Murray Hamm, is aimed at those with allergies but also the health-conscious, and aims to celebrate rather than diminish “free from” food.
Design studio Someone has opted for “bright” colours, “oversized” graphics and a “decisive” tone of voice to create a range of print and digital assets in a bid to attract
The trainline has launched an awareness campaign around recycling and sustainability, and has commissioned illustrator Rebecca Sutherland to “upcycle” old newspapers and drink cans into intricate sculptures for it.