Czech out business opportunities carefully before making a commitment
As a graphic designer of Czech origin living in London and working for both Czech and UK clients, I was very interested to read your recent article on the Czech market (DW 10 November).
Although there can be differences in the business ethos of the two cultures, this is now far less prevalent, as the Czechs look westward and adopt western commercial practices.
As for bad debt, this is not the prerogative of one nation – I am sure we could all cite examples of UK clients which have been less than forthcoming when payment time comes around. There are opportunities to be had in the Czech Republic, but in our enthusiasm to pursue them we should not forget to proceed cautiously, applying the same monitoring and controls as we would to our UK business.
Ivan Svetlik
ivan@isdesign.co.uk
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