Apple teases product launches – TV and new iPhone expected

The tech giant has announced a 9 September event at which it is expected to launch new products.


Screen Shot 2015-08-28 at 09.29.38

Apple has announced an event on 9 September at which it is expected to unveil new iPhone models and also a new version of its Apple TV.

The company holds an annual autumn event at which it usually launches updates to its flagship iPhone as well as other product lines.

Last year Apple unveiled its Apple Watch, as well as new iPhone 6 and iPhone 6 Plus models.

This year the company is expected to launch a new version of its Apple TV product, which will be “more polished” and “drastically improved”.

Buzzfeed says the new Apple TV will feature new product designs as well as improved user interfaces and Siri voice control.

The current Apple TV design
The current Apple TV design

The Apple TV set-top box was first launched in 2007 and the most recent version came to market in 2012.

The Buzzfeed report says that Apple’s long-predicted subscription TV service is unlikely to launch next month and that the new Apple TV will launch as a standalone.

Apple’s most recent product launch was the new version of its iPod Touch – updated for the first time since 2012 – which launched last month.

Earlier this month Apple redesigned its website with the aim of making it easier to buy its products online.

The new website sees Apple’s products broken out into groups, including Mac, iPad, iPhone and Watch.

Each product information page now features a “buy” link, which lets the viewer immediately buy the product they are looking at.

Discover more:

• Apple has TV in its sights with new product mooted

• Apple redesigns website – aims to sell EVEN MORE products

Former Apple execs launch low-cost “design-led” smartphones

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