Travel website Thomascook.com has appointed Gluemedia – a member of the Deep Group – to design its new on-line consumer marketing campaign. The promotion will go live in mid September.
The digital media specialist will be creating a series of on-line banners, promotions and Java or Flash-based interactive advertising for use across existing digital space, which will soon include interactive TV.
Thomascook.com director of customer acquisition Alexa Clark says: “With the site now more popular than ever we felt it was time to take a new approach to our on-line advertising. We’re looking forward to producing creative and refreshing ads over the next few months, in line with our plans to further enhance and develop the site.”
Gluemedia managing director Mark Cridge adds: “Our appointment by Thomascook.com is a huge boost for the group. It’s a massive opportunity and is the kind of high profile, creatively-led work we love producing.”