Digest

Reach has designed the packaging and developed the brand positioning for ‘Roll Up’, a range of cigarette papers from manufacturer Ronson. The design is intended to have a ‘high impact’ look to appeal to its primarily youth target audience. Roll Up is due to launch on 11 February.

Latest articles

What we loved at Milan Design Week 2018

From a fully functional American diner through to Google’s unnerving house showing how technology has taken over our lives, we round up our favourites from this year’s Italian design festival.