Digests

The Big Breakfast has launched the new identity for Find Me a Model 99 – its award-winning modelling competition. The identity has been created by production company Planet 24’s in-house design team, led by senior graphic designer Andy Cole, with graphic designer Jon Shore. The identity will adorn a series of on-screen graphics, light boxes and flat prints. Cole says the design is ‘slightly dance-oriented. We wanted kids with street credibility to check it out, so [we] opted for a more layered and textured approach’.

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