24 September 1998

The answer is blowing…

The success of the HandiHaler for German drug company Boehringer Ingelheim marked a breakthrough for Kinneir Dufort. Best of Show winner in the 1996 Design Week Awards, the inhaler promised an easier life for asthma sufferers, combining function with ergonomics to give a small, easily pocketed product. It also put the Bristol industrial design group […]

Elmwood wins World Cup bid

The Football Association has appointed Elmwood to develop and design the bid document for England to host the World Cup in 2006, after a four-way proposals pitch with Wolff Olins, Marsteller Giant and Open, formerly known as Horseman Cooke McBains. The shortlist was taken from an initial list of seven which included The Attik, Drawing […]

Top staff restructure at English & Pockett

Annual contract design fair Spectrum has been given a new visual identity by Julia Alldridge Associates to mark its move to new premises for 1999. Featuring an illustration by Pentagram founder Alan Fletcher, the identity is based on a watercolour image of flowers to illustrate the spectrum of colours. Next year’s event, which takes place […]

RPA wins Kwik Save revamp job

Supermarket group Somerfield has called in retail design specialist Retail Planning Associates to handle the transformation of stores trading under the Kwik Save banner to the Somerfield brand. Somerfield announced its merger with 871-strong Kwik Save in March. Taking into account the 556 stores trading under the Somerfield, Food Giant, Gateway and Solo facias, the […]


Three exhibitions open at the Architectural Association on 28 September. The work of Tony Fretton Architects is presented in Architecture, Experience and Thought in the gallery. Upstairs, selected work from the end of year exhibition is on show in Projects Review ’98. And, in the bar, the function of the Architect’s Sketchbook is examined. Venue: […]

Direct action

Remember all those completely useless reader offers and special priced gadgets? In the smart Nineties, junk mail has been transformed into sophisticated direct marketing, and, says Fiona Keating, designers are getting a slice of the action.

Don’t let management limit your imagination

Paul King is right (see letter, opposite). Too much management and not enough vision is fueling mediocrity in creative output. Good project management is essential to make sure budgets and other objectives are met, particularly where a big roll-out is concerned. So too is some form of measurement as to how a design performs in […]


This year’s Design Week Paper Supplement is based on the theme of paper as a communication tool. Most of the time we take paper for granted, never pausing to consider its role in everyday life, communicating messages and recording data. This supplement offers the opportunity to explore the use of paper in sales and marketing, […]

Red Pepper seeks a supportive partner

ON-screen specialist Red Pepper Film Company has approached at least three unnamed high profile graphics consultancies, with a view to merging. Red Pepper was set up in London’s Camden seven years ago and specialises in television brand identity and title sequences. It has created identities for the Bravo and Discovery channels, and worked with ITV […]

Britannia unwraps new logo

Britannia Asset Management is to launch a new corporate identity next month because of reproduction problems with its original logo. The replacement, created by Scott Stern Associates, will feature on the company’s 1.25m consumer ad campaign. “We were having problems because of the complexity of the previous logo in terms of fragmentation and blurring. The […]

Bluestone steers yacht identity

Plymouth consultancy Bluestone has created the identity for Goss Challenges, the company behind a round-the-world sailing trip planned by sailor Pete Goss. Goss plans to sail around the world in The Race, the French competition which will take place on 31 December 2000. “The colours are intended to reflect the nautical element, the swirl [gives] […]

INS behind BA alliance branding

British Airways this week officially launched One World, its alliance with American Airlines, Cathay Pacific, Canadian Airlines and Quantas. The tie-up has a name and identity created by Interbrand Newell and Sorrell in London, with input from its New York and Singapore offices. One World is second in size only to Star Alliance, a link-up […]

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